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Content Marketing Services

Content marketing is a marketing strategy used to attract, engage, and retain an audience by creating and sharing relevant articles, videos, podcasts, and other media.

To stand out from the crowd you need to create a compelling message that grabs the attention of your target audience.

Your competitors' messaging is dull as dishwater – by clarifying what you say you can stand out and get customers to listen.

    Get a Results Driven Content Marketing Strategy

    Results focused on improving overall Google SERPs and Social Media

    Mission Statement

    Make sure to clarify your message so that you stand out from the crowd and convince customers to take action

    Content Strategy

    Put content to work and learn how to help grow your business and boost your digital marketing

    Content Creation

    Content is the backbone of all modern digital marketing efforts inked in good web design, blogs and Ads

    Blog Posts

    Blogs optimised for SEO and paid promotion to feed the top of your marketing funnel.

    Social Content

    Engaging content for your social media channels. From strategy to posting.

    Case Studies

    Showcase your best work with case studies that drive more traffic and conversions.

    Slow down..we got you!

    Content Marketing Explained

    Our simple 3 step plan helps us understand your business, identify the opportunities and outline a plan to boost your leads & sales.

    1. Brand Focus

    Who is yout brand attracting?

    Brands have more in common with individual people than you might think. They have personalities, unique points of view, and voices

    2. Customer Experience

    Is your UX helping you?

    Content that delivers a positive user experience is content that really sings on multiple levels

    3. Content Distribution

    Do you have a content strategy?

    Your relevant content won’t succeed if you don’t have a practical approach to content distribution

    Get a Content Marketing Strategy

    What's a Content Marketing Strategy?

    A content strategy is an ongoing practice of planning for the creation, delivery, and governance of useful, usable, and effective content about a particular topic or set of topics. 

    A content strategy ensures that every piece of content in the experience serves and sustains a legitimate purpose.

    A Strategy of content marketing:
    Find your target audience

    Set SMART goals

    Determine your KPIs
    Decide on the type of content and content formats
    Choose your content channels
    Set a budget
    Create a content publishing schedule
    Create and distribute the content

    Benefits of a Content Strategy

    Creating content helps your business build a relationship with your audience. You can answer their questions and interact with customers

    1. A strategy ensures your content supports your goals

    Everything you create

    A long-term strategy means you have established parameters and guideposts to help you stay true to your larger goals

    2. Improve your ROI

    Good content requires an investment of time, energy, and money

    A content strategy improves your results and, as an added benefit, helps you allocate resources more efficiently. You can spot ways to improve your production process.

    3. Identify what’s working

    Refine as you go

    The reality is that you can’t always predict what will be most successful, and content marketing requires a fair amount of experimenting, testing, tweaking, and refining

    4. Keep everyone on the same page

    Get organized ASAP!

    A documented strategy is so important. It helps everyone understand what the goals are and clarifies confusion

    5. Publish quality content, consistently

    A consistent and sustained effort

    Your content should always provide some sort of value to the people you’re trying to reach. Whether your content educates, entertains, or inspires.

    6. Your audience will trust you

    Improve your brand's reputation

    The more quality content customers see, the more likely they will have a positive association with your company

    Get the latest marketing news!

    Content Marketing Advice

    Our weekly newsletter kieeps you informed on up to date marketing news
    28/09/2023
     Content Distribution: Best Practices for Maximizing Reach 2023

    Learn how to make a successful content distribution strategy. Widen your reach, and engage your target audience. Maximize your success!

    26/09/2023
     Web Design for Local Businesses: Driving Foot Traffic and Online Sales

    Web Design for Local Business drives foot traffic and boost sales. Here's a guide on how local businesses can utilize web design and GMB services...

    18/09/2023
     The Importance of Researching Your Target Audience

    Every Business needs to understand its Target Audience to create Effective Marketing Campaigns and grow its Business

    Meet our Partners

    We've Partnered With The Best

    We have partnered with Industry leaders to help us improve your traffic and sales

    Get a Content Marketing Strategy

     

    Contact Us

    Give us a call, drop us an email or fill out the form and one of our digital marketing experts will get right back to you.
    065 942 2485
    howzit@finbar.co.za
    Portion 13, Vaalbank, Magaliesburg

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